Get Busy Living
SAUZA AGAVE COCKTAILS
Most canned cocktails have flavor cues and refreshment. We launched Sauza’s with a philosophy: Get Busy Living.
And who better to preach it than a dead guy?
“We only get one life. But we also get four flavors.“
“Regrets don’t age well”
“Drink responsibly. Live responsibly-ish”
Sauza Agave Cocktails
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Creative direction, writing
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Brian Boord (CD/AD), Trevor Shorey (Designer), Jordan Fishel (Writer), Sydney Cohen (AD)